Buick Motor Division's famous "tri-shield" emblem, basically three shields inside a circle, can be traced directly to the ancestral coat of arms of the automaker's Scottish founder David Dunbar Buick. The value of the Buick logo was noted in the early 1990s in a study commissioned by a corporate identity firm, the Schechter Group. A study of the impact of corporate symbols, it found that consumers' opinions can be helped - or even hurt - by their logos. It further observed that "among car marketers, GM's Buick gained an astounding 53 percent in positive image with its tri-shield symbol."
- Buick Riviera Hood Ornament 1
Buick Riviera Hood Ornament - Original OEM Part. 1.35" X 1.75" - Overall Hieght: 2.4". Check photo for best description. Price: $6.95 
- Buick Riviera Hood Ornament
Buick Riviera Hood Ornament - Original OEM Part. Check photo for best description. Price: $7.95
- Buick Park Avenue Dash Emblem
Original OEM Part. All mounting / alignment pins are intact. This emblem will fit similar models and years. Please check your application. Check photo for best description.Price: $2.49
- Buick Regal Fender Emblems - Pair A
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.Price: $5.99
- Buick Regal Fender / Trunk Emblem B
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.Price: $3.99
- Buick Regal Fender / Trunk Emblem A
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.Price: $3.99
- Buick Le Sabre Limited Fender Emblem A
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.Price: $3.99
- Buick Century Fender / Trunk Emblem B
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.Price: $3.49
- Buick Century Fender / Trunk Emblem A
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. Check photo for best description.Price: $1.99
- 1980s - 1990s Buick Regal Gran Sport Fender Emblem Set A
Original OEM Part. Salvaged from 1994 Vehicle. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Faded. Check photo for best description.
Application Mod..Price: $15.99
- Dealer Emblem - Ken Harold Buick Pontiac - Freeport IL
Requires general automotive adhesive or double-sided tape for installation.
Application Models: Buick, PontiacPrice: $4.99
- Dealer Emblem - Collins Buick Louisville, KY Kentucky
Requires general automotive adhesive or double-sided tape for installation.
Application Models: BuickPrice: $3.99
- 2005-09 Buick LaCrosse Rear Door / Trunk / Lift Gate Emblem
Original OEM Part. Easy Install with Self-Stick Adhesive Backing. This emblem will fit similar models and years. Please check your application. Storage Scuffs. Check photo for best description.
10336693
Application Model Years: 2005, 2006, 2007, 2008, 2009Price: $16.99
- Buick Somerset Fender Emblems - Pair
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. Check photo for best description.Price: $4.99
- Buick Park Avenue Fender / Trunk Emblem
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. Check photo for best description.Price: $2.99
- Lot of 3 Buick CUSTOM Fender Emblems
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.Price: $3.49
- Buick Le Sabre Limited Fender Emblem
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.Price: $3.99
- Buick Somerset Fender Emblem
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. Check photo for best description.Price: $3.99
- Buick CUSTOM Trunk Emblem
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. Check photo for best description.Price: $2.49
- Sport Wagon By Buick Emblems (Pair)
Original OEM Part. All mounting / alignment pins are intact. No bubbling, peeling or cracking. Check photo for best description.Price: $8.99
- Buick Regal Fender / Trunk Emblem
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.
10247466Price: $3.99
- Buick Hood Ornament
Original OEM Part. Nessesary mounting hardware is included. This emblem will fit similar models and years. Please check your application. No bubbling, peeling or cracking. Check photo for best description.Price: $4.99
- Buick Riviera Brake / Tail Light Emblem
Original OEM Part. This emblem will fit similar years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. Check photo for best description.Price: $4.99
- Buick Skylark Fender Emblems
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.Price: $6.99
- Buick Century Limited Fender Emblems - Pair
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. Check photo for best description.Price: $2.99
- Buick Century Fender / Trunk Emblem
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.Price: $3.49
- Buick Regal Fender Emblems - Pair
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.Price: $5.99
- Buick ULTRA Quarter Panel / Fender Emblems - Pair
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.
Placement on Vehicle: Quarter Panel, Left and RightPrice: $3.99
- Buick Steering Wheel / Horn Button Emblem
Original OEM Part. Mounting tab is intact - steering wheel - friction mount. This emblem will fit similar models and years. Please check your application. Check photo for best description.
Placement on Vehicle: Steering Wheel, Horn ButtonPrice: $3.49
- Buick Steering Wheel / Horn Button Emblem
Original OEM Part. Mounting tab is intact - steering wheel - friction mount. This emblem will fit similar models and years. Please check your application. Check photo for best description.
Placement on Vehicle: Steering Wheel, Horn ButtonPrice: $3.49
- 1971 Buick Hood Emblem / Hood Ornament
One of two mounting / alignment pins are intact - second pin is broken at the half point. This emblem will fit similar models and years. Please check your application. No bubbling, peeling or cracking. Check photo for best description.
1236767 31902Price: $10.99
- 1984 Buick Estate Wagon Steering Wheel Emblem
Original OEM Part. This emblem will fit similar models and years. Please check your application. Check photo for best description.
Application Model Years: 1984Price: $4.49
- 1980s - 1990s Buick Regal Gran Sport Fender Emblem Set
Original OEM Part. This emblem set will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.
Application Models: Gran SportPrice: $9.99
Request Used, Salvaged and Remanufactured Buick Parts by Vehicle Make and Model:
- Buick ALL FULL SIZE (ELECTRA, LE SABRE,RIVIERA)
- Buick ALL FULL SIZE, ELECTRA, LE SABRE, RIVIERA
- Buick ALL MID-SIZE RWD
- Buick CENTURY
- Buick CENTURY HD
- Buick ELECTRA
- Buick ENCLAVE CX, CXL
- Buick LA CROSSE CX, CXL, CXS
- Buick LE SABRE
- Buick LE SABRE CSM
- Buick LUCERNE CX, CXL, CXS
- Buick PARK AVENUE, ULTRA
- Buick PASSAGE
- Buick RAINIER
- Buick RAINIER CX, CXL, 2WD, AWD
- Buick REATTA
- Buick REGAL FWD
- Buick RENDEZVOUS
- Buick RENDEZVOUS CX, CXL,2&AWD
- Buick RIVIERA
- Buick RIVIERA FWD
- Buick ROADMASTER, ESTATE WAGON
- Buick ROADMASTER, ESTATE WGN
- Buick SKYHAWK
- Buick SKYLARK
- Buick SOMERSET RGL
- Buick TERRAZA CX, CXL, AWD
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Buick Parts
